Students love social – but the power still lies with the voice
As technology becomes further advanced throughout the years, there are some that stay more attuned to these changes and adapt more quickly to the cause…that’s right, those teens and students, ...
Katie JamesonPosted on 07 October 2014 Posted in General, International Blog, UK Blog, US Blog
ResponseTap Founder Ross Fobian Wins Young Entrepreneur Of The Year At London Loves Excellence Awards 2014
London, 24th September: Ross Fobian, the CEO and co-founder of Call-based Marketing Automation company ResponseTap has today taken home the prestigious ‘Young Entrepreneur of the Year’ award at th...
Katie JamesonPosted on 24 September 2014 Posted in Events, General, International Blog, UK Blog, US Blog
Top 5 mistakes marketers make about the customer journey
As a marketer or brand manager you’ll be familiar with the golden rule of acquiring new customers and retaining existing ones. We’ve seen many brands turn to social care as a way of supporting the...
Katie JamesonPosted on 02 September 2014 Posted in UK Blog, US Blog
A step forward for the phone call in the marketing automation mix
This week Google announced the ability to track website call conversions from AdWords. Whilst the industry has had mixed reactions to this news, we found some of the reaction puzzling, since this serv...
Katie JamesonPosted on 22 August 2014 Posted in Google Call Tracking, PPC Call Tracking, UK Blog, US Blog
How Solidor optimised their calls using ResponseTap
Solidor are a company that manufacture quality timber-core solid composite doors, which they then provide for specialist installers all around the UK. When recreating their website they decided that...
Katie JamesonPosted on 19 June 2014 Posted in UK Blog, US Blog
Using Click to Call with ResponseTap
Research by Google has proved the popularity of shopping online; 79% of people use their phone for help with shopping and 74% of mobile shoppers end up making a purchase, but it also showed that peopl...
Katie JamesonPosted on 11 June 2014 Posted in Features & Updates, International Blog, UK Blog, US Blog
The Role of the Phone in the Customer Journey
More and more people are shopping online these days, with over two thirds of people using the internet to look at products and go on to buy them. With digital so dominant it may be easy to write off...
Katie JamesonPosted on 05 June 2014 Posted in International Blog, UK Blog, US Blog
Company Spotlight: Ironmongery Direct
Ironmongery Direct are a multi-channel mail order business, and as such it’s important for them to be available on all customer touch points; both online and via phone. Why use ResponseTap? We’re ...
Katie JamesonPosted on 27 May 2014 Posted in International Blog, UK Blog, US Blog
Hints and Tips for integrating Google Analytics with ResponseTap
Over 10 million businesses use Google Analytics, and that includes more than 60% of the top 10,000 websites. It gives companies rich insights into their digital audiences and marketing effectiveness...
Katie JamesonPosted on 16 May 2014 Posted in Integrations, International Blog, UK Blog, US Blog
Google Paid Search Data – Alive and well
As many people have heard, last Wednesday Google announced it has made changes to the way in which it provides paid search keyword data, in a similar way that they had with organic data last year.&nbs...
Katie JamesonPosted on 17 April 2014 Posted in International Blog, UK Blog, US Blog
Company Spotlight: The Drug Detox
TheDrugDetox provides a trained intervention facility to ensure that individuals safely detox from drugs and alcohol in a comfortable environment. Their treatment programs include traditional medical,...
Katie JamesonPosted on 08 April 2014 Posted in International Blog, UK Blog, US Blog
ResponseTap wins ‘Most Innovative Company’ at the Northern Tech Awards 2014
ResponseTap are thrilled to announce that we won the award for ‘Most Innovative Company’ at the Northern Tech Awards 2014, as well as being listed as the 11th fastest growing company in th...
Katie JamesonPosted on 01 April 2014 Posted in International Blog, UK Blog, US Blog